Tuesday, March 13, 2007

Stella at Target in OZ

Target stores in Australia made a one-time only deal with Stella McCartney to sell a line of her clothing in their stores in March. The clothing was in stores on March 12th and sold out in most stores by noon. The line included tops, a jacket, a dress, and skinny cropped pants as well as the trenchcoat pictured here. Nothing was priced over $A200. Here are a few more photos from the line. A few stores had some returns as most of the merchandise was grabbed up without benefit of fitting. Even the mannequins were beheaded and stripped. The returns are being trucked to 4 stores in Sydney where stocks sold out the fastest. Most customers were pleased with their purchases; however, a few complained that the clothing was "too big" which was explained by Target as a feature of McCartney's signature line and reflected in the Target store line. More photos of the line here.

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