Target stores in Australia made a one-time only deal with Stella McCartney to sell a line of her clothing in their stores in March. The clothing was in stores on March 12th and sold out in most stores by noon. The line included tops, a jacket, a dress, and skinny cropped pants as well as the trenchcoat pictured here. Nothing was priced over $A200. Here are a few more photos from the line. A few stores had some returns as most of the merchandise was grabbed up without benefit of fitting. Even the mannequins were beheaded and stripped. The returns are being trucked to 4 stores in Sydney where stocks sold out the fastest. Most customers were pleased with their purchases; however, a few complained that the clothing was "too big" which was explained by Target as a feature of McCartney's signature line and reflected in the Target store line. More photos of the line here.
Tuesday, March 13, 2007
Stella at Target in OZ
Target stores in Australia made a one-time only deal with Stella McCartney to sell a line of her clothing in their stores in March. The clothing was in stores on March 12th and sold out in most stores by noon. The line included tops, a jacket, a dress, and skinny cropped pants as well as the trenchcoat pictured here. Nothing was priced over $A200. Here are a few more photos from the line. A few stores had some returns as most of the merchandise was grabbed up without benefit of fitting. Even the mannequins were beheaded and stripped. The returns are being trucked to 4 stores in Sydney where stocks sold out the fastest. Most customers were pleased with their purchases; however, a few complained that the clothing was "too big" which was explained by Target as a feature of McCartney's signature line and reflected in the Target store line. More photos of the line here.
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